Thought Leadership

BWF is a recognized and respected thought leader in the philanthropic sector. We are constantly assessing the fundraising landscape and providing timely guidance and insights.

Principal Gifts: Why Malcolm Gladwell is Only Half Right

Principal Gifts: Why Malcolm Gladwell is Only Half Right

In the decade since the 2009 recession, giving has grown at unprecedented levels. During this time period, charities with business models aligned with high net-worth donors have seen the greatest period of growth.

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Successful Campaign Kickoff Events

Successful Campaign Kickoff Events

The campaign kickoff is both an exciting and monumental time for any organization. When planning this event, there are several trends worth noting for those contemplating black-tie versus day-of-service–and some questions to ask yourself as you and your team consider the possibilities.

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Grateful Patient Fundraising and Concierge Services

Grateful Patient Fundraising and Concierge Services

While most healthcare concierge programs are not focused on philanthropy, these programs are playing an increasingly important role in fundraising. With the blurring lines between concierge services and intentional grateful patient fundraising, the question becomes what the appropriate use of data is.

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BWF’s 2019 Healthcare Survey Results Released

BWF’s 2019 Healthcare Survey Results Released

Our 2019 Healthcare Survey, What the Affluent Think About Giving to Healthcare, is designed to keep you informed of the trends and attitudes regarding healthcare giving.

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Stewarding Donors with Dementia

Stewarding Donors with Dementia

Dementia currently affects more than 5.5 million people in the U.S., and this number is expected to double to approximately 16 million people in 30 years.

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Understanding Behavioral Economics to Strengthen Fundraising Potential

Understanding Behavioral Economics to Strengthen Fundraising Potential

Behavioral economics provides a framework to understanding philanthropic behavior.

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Women Give 2019

Women Give 2019: Generosity Links Women Across Race and Ethnicity

Women Give is an annual report from the Women’s Philanthropy Institute at Indiana University. This report seeks to draw increased visibility to the role and impact of women of color in the philanthropic sector.

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Five Important Findings for Community Hospital Fundraising

Five Important Findings for Community Hospital Fundraising

For a growing number of hospitals, particularly nonprofit community hospitals, philanthropy is considered a necessity. Philanthropy is no longer seen as only supporting added extras—it’s now a source of revenue that supports the overall care of patients.

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Leveraging Internal Resources for Board Candidate Prospecting

Leveraging Internal Resources for Board Candidate Prospecting

What strategies do you use to identify, track, and vet potential board candidates? Board members are your top donors, your most vocal cheerleaders, and are fiduciarily responsible for your organization.

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