Within the Whitman College website are found these words about unlocking student potential:

As a small residential liberal arts college in Walla Walla, Washington, Whitman is rooted in the traditional liberal arts values like critical thought and academic rigor. But at our foundation is also a belief in the value of community and power of relationships. Our graduates are scholars, but also explorers, advocates, and scientists. They climb mountains, travel to far off corners, and give voice to others. They care about community and aim to become citizens of the world.

For the Development and Alumni Relations team at Whitman College, their work is about engaging alumni and donors who embrace that ideal and want to connect their passions and philanthropy with a purpose. Ensuring that the team has all the tools and resources it needs to achieve that goal—and is leveraging them for greater success—has been a yearslong effort that culminated recently in the launch of the largest campaign in the College’s history. For Whitman, partnering with BWF since 2018 has been a key factor in where it is today and where it is headed.