Insights That Matter
Connecting research and data with analysis and innovative ideas is what we do.
Client Spotlights
Massachusetts General Hospital
MGH turned to BWF to examine production, highlight unrealized bright spots in the constituent pool, and run “worst case” fundraising impact and growth potential scenarios.
Utica University
Leadership at Utica University wanted to help gift officers better understand their role as brand ambassadors and build their communications skills in fundraising.
Thought Leadership
Clearing the Way for Actionable Data
Dashboards are the proverbial tip of the iceberg for communicating actionable data. Below the surface is where the bulk of BI work takes place and is also where the majority of obstacles occur that can stop successful business intelligence implementation in its tracks. This article reviews some of the most common obstacles an organization may run into and how to clear the way for actionable data.
Read More
3 Keys to Grabbing — And Keeping — Your Audience’s Attention
The environment for fundraising communications is a daunting one, with nonprofits of all sizes facing unprecedented competition in an overheated and at times overwhelming marketplace of ideas. Using these three keys for strong media relations work will also help fundraising communicators catch—and keep—the attention of their target audiences.
Read More
Incentive Pay in a Campaign: Pros, Cons, and Things to Consider
With more organizations than ever before considering campaigns, and with the “Great Resignation” creating a talent crunch across all areas of advancement, many leaders are considering campaign bonuses as a strategy to retain top performers. At BWF, we work to ensure you’re well positioned for fundraising success, and that includes how best to motivate and retain your fundraising team.
Read More