Insights That Matter
Connecting research and data with analysis and innovative ideas is what we do.
Client Spotlights
Massachusetts General Hospital
MGH turned to BWF to examine production, highlight unrealized bright spots in the constituent pool, and run “worst case” fundraising impact and growth potential scenarios.
Thought Leadership
The Importance of Refreshing Predictive Models
At its core, predictive models represent a snapshot in time. It is critically important that predictive models be monitored, evaluated, and refreshed on a regular basis. Unfortunately, only a small number of top-level fundraising teams operate under this paradigm.
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Four Key Points to an Effective Business Intelligence Strategy
The effects of COVID-19 have proven the importance of agility. Having access to informative insights to make time-sensitive, data-driven decisions is the key to ensuring continuity during uncertainty.
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The Next Generation of Analytics: The Quantification and Analysis of Donor Engagement
Data and fundraising, once thought anathema to each other, were forever joined as many as 15 years ago when the science of analytics was first applied to the art of fundraising.
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