Thought Leadership

BWF is a recognized and respected thought leader in the philanthropic sector. We are constantly assessing the fundraising landscape and providing timely guidance and insights.

BWF is a recognized and respected thought leader in the philanthropic sector. We are constantly assessing the fundraising landscape and providing timely guidance and insights.

Should We Still Have Campaigns?

BWF conducted a research project across the philanthropic landscape to gain contemporary views of campaigns. Through a combination of qualitative and quantitative analysis, we landed on some overarching themes worthy of consideration.

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How to Ensure Your Strategic Plan is More Than Just a Plan

Strategic planning is a cornerstone of organizational success. So how can you ensure that your plan is more than just a plan? This article takes you through five steps to develop a good strategic planning process that encourages you to adopt a strategic thinking mindset and be flexible without being inconsistent.

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This image shows two healthcare professionals standing side by side, representing the topic of this post - healthcare fundraising.

7 Proven Healthcare Fundraising Strategies to Revive Giving

Healthcare fundraising is essential to continue delivering a high level of care and resources to your patients and community members. With the right healthcare fundraising strategies on your side, you […]

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A Planned Giving Program for a Smaller Shop is All About Bequests

Are you ready to build or optimize your planned giving program? Planned giving programs do not need to be overly complicated but they do require intentional and consistent planning to be successful. A nonprofit can start with a simple, well-run program and then layer complexity as future needs merit. Here are 7 steps to build—and sustain—a planned giving program.

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Infrastructure Bites—Can Selecting a CRM be Painless?

While there is no way to guarantee that selecting a fundraising CRM will ever be completely painless, following these considerations will help set your organization on the right track while working to avoid common pitfalls and managing the challenges that will inevitably arise when undertaking such a complex project.

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The Return of the Everyday Donor

Is generosity really decreasing? If so, why is it happening? In reality, aspects of generosity are decreasing, but they are also shifting. This article explores the trends in donor behavior, what the research is actually saying, and how fundraisers can adapt to this shift.

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7 Ethical Considerations When Implementing AI at Nonprofits

As the world witnesses an explosion of artificial intelligence (AI) technologies, the nonprofit sector is also exploring the vast potential of AI in fundraising efforts. While the excitement around AI is palpable, nonprofit leaders must approach its implementation with careful consideration of ethical implications. In this blog post, we will delve into the ethical considerations that nonprofit leaders must consider when embracing AI for fundraising.

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How to Best Engage Donors in the Mission of Academic Medical Centers

In today’s healthcare landscape, academic medical centers (AMCs) play a critical role in advancing research, education, and patient care. Those who are familiar with AMCs understand the opportunities afforded to the community through these unique healthcare models. However, educating potential donors on the importance of AMCs and addressing the other challenges facing today’s academic healthcare organizations can be tricky. In this guide, we review everything you need to know to effectively engage donors in fundraising, communications, strategic planning, and relationship building to support the mission of academic medical centers.

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This guide reviews everything nonprofits need to know about CRM consulting.

Looking for CRM Consulting? Here’s What You Need to Know

CRM consulting services help nonprofits determine the right technology platforms and manage transitions. Learn more with this complete guide to CRM consulting.

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Chat GPT is All the Rage. What are Fundraising Communicators to Make of It?

Generative AI is everywhere. We recently heard someone say, “AI isn’t going to replace your job, but the person who understands how to use AI will.” We’re eager to see how fundraising communicators will harness AI’s power to enhance their work. Disruption and innovation are upon us once again. How will you use it to enhance your efforts and help your organization fulfill its mission?

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