Transforming Campaigns with Strategic Communications
Unlock the power of effective communication in your fundraising campaigns with BWF’s expert campaign communications services.
BWF helps you amplify your campaign communications to inspire action and drive fundraising for the campaign from priority development to launch to celebration. We specialize in crafting strategic messages that resonate with your target audience, ensuring every communication aligns with your campaign goals, priorities, and branding plan.
Our approach to campaign communications encompasses a full suite of services, from developing compelling priorities and themes to creating integrated communication plans to leading campaign communication implementation. We work closely with you to ensure that every aspect of your campaign effectively communicates your mission and vision, engaging your donors at every touchpoint.
Our campaign communications services include:
- Campaign Priority Development: Identifying and defining the key priorities that will be the basis for your campaign feasibility testing and, ultimately, the fundraising and messaging for the campaign.
- Campaign Prospectus Creation: Crafting a comprehensive prospectus that effectively communicates the campaign’s vision, priorities, and impact and testing the draft case for support with key donors and volunteers during the campaign planning phase.
- Campaign Theme Development: Developing a unifying theme that encapsulates the essence of your campaign and resonates with your target audience.
- Campaign Communications Plan: Creating an integrated communications plan that aligns all messaging and outreach activities with your campaign’s objectives.
- Case Statement: Crafting and designing a compelling case for support that clearly defines the purpose, goals, and importance of your campaign to potential donors.
- Donor Engagement and Stewardship: Maintaining meaningful communication with donors throughout their journey as campaign donors.
- Digital and Multimedia Production: Crafting compelling digital content to enhance your campaign’s online presence.
“BWF brought both passion and insight to the project to develop an ensemble of communications pieces that provided a sound framework for ASI’s important initiative to reach our donor community about a transformational campaign. The campaign case, which is resonating with our widely diverse audience in communicating the many facets of ASI that are connection points for donors, is helping inspire their generosity toward our multimillion-dollar goal.”
President and CEO
American Swedish Institute
“Our collaboration with BWF meant that we were confident our communications and messaging were on point and consistent. We were able to concentrate on fundraising knowing we had the communication strategy covered.”
Vice President for Advancement / Foundation Executive Director
St. Petersburg College Foundation, Inc.
Find out how BWF can partner with you for your campaign communications.