Healthcare Fundraising Consulting to Power Your Campaigns


The healthcare industry is in a turbulent time marked by high costs, a declining workforce, decreasing margins, pandemics, health inequities, and increasingly complex health needs. Developing a comprehensive strategy to grow fundraising in this environment is more critical than ever.

That’s where we come in. BWF has long been a trusted partner to children’s hospitals, academic medical centers, health systems, and other healthcare organizations because we understand how complex fundraising is for these institutions and the pressing need to create more equitable access to quality healthcare.

Discuss Your Fundraising Goals with BWF

Our Consultants are Focused on Your Healthcare Fundraising Success

In a post-COVID-19 world, fundraising has entered a demanding time of increased competition, higher expectations, major gifts, rising goals, and decreasing donors. BWF has 40 years of experience working with healthcare institutions and their development teams on initiatives such as:

  • Grateful patient programs
  • Fundraising campaigns
  • Major gift strategies
  • CRM implementations
  • Facilitated access programs
  • Data science
  • Prospect research

Our consultants bring years of experience to their work in healthcare philanthropy. Many of our team members are former heads of development themselves, meaning they know the challenges and opportunities in today’s healthcare fundraising landscape. Plus, they attend professional healthcare conferences and have a presence with AHP, AAMC, NACCDO, and Woodmark Group, all of which ensure they stay up-to-date and engaged with healthcare fundraising.

Hear from Our Healthcare Fundraising Clients

“Because this effort applied industry data and our historical performance, we received the information to make data-driven decisions.”

Katie Macrina
Managing Director, Prospect Management and Research
Massachusetts General Hospital
Massachusetts General Hospital

“Because of our long-term partnership, we have a consolidated foundation, with streamlined staff and business processes. We are now able to capitalize on grateful patient initiatives and offer donor-centric and effective best practices. We are now a well-running machine.”

Heather Perdue
Vice President, Campaigns and Philanthropy
Indiana University Health (IU Health)
Indiana University Health (IU Health)

“Over the past 20 years, we’ve been fortunate to establish a trusted partnership with many members of the BWF team. This particular effort was successful because it accelerated our dynamic reporting capability with the infusion of Power BI into our existing data infrastructure.”

Kelly Lane
Vice President, Foundation Operations
Phoenix Children’s Foundation
Phoenix Children’s Foundation

Trusted by Leading Healthcare Institutions

Let’s Work Together

Connect with us to discover how we can help your fundraising.


BWF is a full-service philanthropic consulting and services firm. BWF serves nonprofits in the areas of campaign management, high-net-worth fundraising, organizational consulting, data science, strategic communications, digital marketing, and technology. Clients include universities, health systems, arts & culture organizations, and NGOs throughout North America, Europe, Australia, Africa, and the Pacific Rim. As a truly comprehensive fundraising consulting firm, BWF has a team of consultants with extensive background and experience in every facet of philanthropy.