Thought Leadership

Through real-world examples, BWF showcases how and understanding of emotional drivers, prioritizing the right audiences, and applying sustained guidance helps you align teams, strengthen relationships, and unlock greater philanthropic growth. This article shows how BWF’s Engage Dx combines engagement data with strategic counsel to turn insight into fundraising action.

Build a base of support that is fundamental to your development programs’ resilience in times of changing economic circumstances.

We’re in a moment when the old annual giving playbook is breaking. If you lean too heavily on the strategies of old, you risk missing the signals and the donors telling you where the market is going. This digital white paper guides you through how to lead in an evolving fundraising landscape—with data, strategy, and integrity.

The fundraising sector is built on processes optimized for a world that no longer exists. Our systems, staffing models, and “best practices” were designed for an era of slow-moving information, predictable donor behavior, one-way institutional communication, and institutions as the primary source of expertise. AI has not disrupted those systems; it has simply revealed how outdated many already were. This article examines what that means as organizations grapple with resourcing, complexity, and what it truly means to work at the top of license, doing the work aligned with one’s training and expertise.

Transform your hospital’s fundraising with dynamic grateful patient programs. This guide offers impactful tips to elevate your efforts and boost generosity.

The One Big Beautiful Bill Act reshaped more than just the tax code. It included numerous federal funding cuts to programs that will be rolled out and phased in over the coming years. This creates a need to review your case for support and the language you use to ensure it accurately reflects coming changes to your organization’s funding model and sector. Nonprofits have always relied on a mix of public support and private philanthropy to deliver on their missions. As this mix evolves, it means your needs and how you discuss them will too. 

The 2025 Altrata World Ultra Wealth Report provides a fascinating look at how the world’s wealthiest individuals—those with $30 million or more in net worth—are shaping global philanthropy. These 510,810 ultra-high-net-worth (UHNW) individuals now control nearly $60 trillion, about a third of all high-net-worth assets worldwide. For nonprofits, that concentration of wealth represents enormous opportunity, but only for those who know where and how to engage.

Learn how to use ChatGPT’s generative AI power to support your nonprofit’s fundraising campaigns, helping you refine your outreach and connect with donors.

The 2025 Bank of America Study of Philanthropy, produced with the Indiana University Lilly Family School of Philanthropy, offers an up-to-date look at how affluent Americans are giving, volunteering, and thinking about impact. This article digs into the findings and how BWF is rising to meet the challenges and opportunities.