Thought Leadership

Finding the right way to induce fundraisers to utilize your database requires not just technical training skills, but also the critical insight and guidance only prospect development can provide.

The most productive and sustainable philanthropy programs maintain distinct yet deeply strategic approaches to fundraising by gift levels.

Identifying complexities of the landscape will help you develop a concrete and executable technology and operations roadmap.

When communicating with donors, the goal is of course to get through, to make an impact and inspire a desired response. Content today needs to educate, inform, and inspire.

Our experience with a large number of healthcare clients suggests these CEO attributes can make the most significant difference in how donors and prospects perceive hospitals and their philanthropic requests.

Before getting down to the hard work of writing text, creating graphics that provide, and choosing photos that visually advance the story, it’s essential to critically think through the campaign in its entirety and create a strategic framework for essential communications efforts.

Below we reveal what the Giving USA report says about the health and trajectory of philanthropy in this county. Beyond that, we delve deep into the report to point to important, strategy-altering trends which may be missed by a simple scan of the numerical results.

In the decade since the 2009 recession, giving has grown at unprecedented levels. During this time period, charities with business models aligned with high net-worth donors have seen the greatest period of growth.

The campaign kickoff is both an exciting and monumental time for any organization. When planning this event, there are several trends worth noting for those contemplating black-tie versus day-of-service–and some questions to ask yourself as you and your team consider the possibilities.