Campaign Counsel

Articles and information to increase the success of your fundraising campaign.

Year-End Planning Header Image

BWF Client Advisory: Giving USA 2019—The Numbers and the Story Behind Them

For many fundraisers, the release of the Giving USA report is met with the same level of excitement as the Super Bowl.  Months of buildup, anticipation, and drama culminate in one defining moment that brings to life the best of what our field has to offer.  Of course, the advertising is less enthralling and none […]

Continue Reading
report-results-featured

Client Advisory: Giving USA 2018 Report

Bentz Whaley Flessner is excited to report the findings of this year’s Giving USA: The Annual Report on Philanthropy. Presented by the research team at The Indiana University Lilly Family School of Philanthropy and the fundraising professionals at Giving USA Foundation, The Giving USA report is the longest-running, most comprehensive report on philanthropy in the […]

Continue Reading
Gustavus Adolphus Fundraising Momentum

Congratulations to Gustavus on Fundraising Momentum

Bentz Whaley Flessner extends congratulations to Gustavaus Adolphus College who recently received notice by Star Tribute writer, John Reinan, for the transformative gifts it has been receiving. In a January 20, 2018, article, Reinan wrote, “It’s getting to the point where you wonder whether Gustavus Adolphus College would turn up its nose at a paltry […]

Continue Reading
fundraising comparison

How Does Your Nonprofit Compare? 5 Takeaways from the Major Gifts Fundraising Benchmark Study

5 Takeaways from the Major Gifts Fundraising Benchmark Study The 2017 Major Gifts Fundraising Benchmark Study was recently completed and released. For the study, over 600 nonprofit organizations in a variety of sectors from the U.S. and Canada were polled in early 2017. This study was sponsored by the Association of Philanthropic Counsel, funded by […]

Continue Reading
Maintaining Fundraising Momentum

Maintaining Fundraising Momentum After Campaign Launch

The confetti has been swept up, the banners have been taken down, and your best volunteers and donors have resumed their normal lives—that’s right, your campaign is now public! Congratulations! But now what? The months and years following a campaign launch are some of the hardest for advancement teams.  The excitement of going public is […]

Continue Reading
dollars slice of pie

Fundraising Campaign Trends

BWF Client Advisory — July 26, 2017 2015 CASE Campaign Report Earlier this month, the results of CASE’s 18th survey of educational fundraising campaigns were released in the 2015 CASE Campaign Report. Below, we’ve highlighted some of the fundraising campaign trends and what we think they could mean for your organization. The top 1% of donors continue to […]

Continue Reading
donor-advised funds

Maximize Donor-Advised Fund Distributions

Donor-Advised Funds Are Growing Donor-Advised Funds (DAFs) continue to be a popular philanthropic choice for many donors, so nonprofits need to learn how to maximize donor-advised fund distributions. Once a niche market, the growth of DAFs is outpacing other giving vehicles. According to the 2015 Donor-Advised Fund Report from the National Philanthropic Trust, DAFs experienced an […]

Continue Reading