Donor experience (DX) or sustainer experience (SX) is quickly growing among nonprofits as an opportunity to help retain donors. However, nonprofits often focus resources on curating experiences for donors at the very top of their pyramid and forget about bringing that magic to donors at all levels. Here are four ways to deepen experience.

A mid-level donor strategy strengthens relationships with existing donors and helps recruit new supporters. Use these tips to build a comprehensive plan.

Looking to refresh your approach to donor recognition? Donor relations experts from BWF and Presentation Design Group created a list of top tips for using recognition as an engagement tool. We hope these inspire you to think differently about recognition.

As we dive into 2025, it’s clear that the nonprofit world is changing faster than ever. The ways we connected with donors a decade ago—or even a few years back—are being reshaped by new trends, shifting demographics, and cutting-edge technology. This article focuses on five resolutions to keep donor relationships strong and meaningful this year.

Successful organizations must reimagine how a stronger emphasis on donor relations can elevate the donor experience, leading to increased donor giving and retention. It is time leaders stopped maintaining the status quo of traditional donor relations efforts. Those who don’t risk being lost in the dust of organizations who aren’t afraid to elevate. Those who hesitate may see donors depart for organizations with similar missions who embrace enhanced donor relations to improve their overall donor experience.

The University of Maryland School of Public Policy’s Do Good Institute recently released a report focusing on what influences volunteering and giving in the US. The study sought to understand the relationship between “micro-level variables (characteristics of the survey respondent) and macro-level variables (characteristics of the survey respondent’s community or place)” and philanthropic behavior, specifically examining monetary donations and volunteering time. 

How can you keep donors engaged year after year? The secret is in improving your donor experience. Learn how to create a memorable journey with this guide.

Looking to improve your university’s technology stack and better engage alumni? Read about five Salesforce tools that can help you boost alumni engagement.

One of the most trending topics in fundraising in recent years is the rise of Donor Experience offices. What are charities doing to up their game for the benefit of donors? What are the factors that influence donor retention? This white paper explores the importance of these programs and provides insights for those crafting their own programs.