How can you keep donors engaged year after year? The secret is in improving your donor experience. Learn how to create a memorable journey with this guide.

Looking to improve your university’s technology stack and better engage alumni? Read about five Salesforce tools that can help you boost alumni engagement.

One of the most trending topics in fundraising in recent years is the rise of Donor Experience offices. What are charities doing to up their game for the benefit of donors? What are the factors that influence donor retention? This white paper explores the importance of these programs and provides insights for those crafting their own programs.

Healthcare fundraising is essential to continue delivering a high level of care and resources to your patients and community members. In this guide, we’ll cover strategies to improve your healthcare fundraising approach, better connect with donors, and serve your community more effectively.

A robust annual giving campaign is critical for creating a reliable fundraising stream. Follow these eight steps to build a powerful annual giving approach.

In today’s healthcare landscape, academic medical centers (AMCs) play a critical role in advancing research, education, and patient care. Those who are familiar with AMCs understand the opportunities afforded to the community through these unique healthcare models. However, educating potential donors on the importance of AMCs and addressing the other challenges facing today’s academic healthcare organizations can be tricky. In this guide, we review everything you need to know to effectively engage donors in fundraising, communications, strategic planning, and relationship building to support the mission of academic medical centers.

Whether you are building a new grateful patient program or simply evolving one, the best prescription is a healthy dose of trust. It is not always easy to build trust with development professionals so that physicians feel comfortable entrusting fundraisers with the precious relationships they hold so dear when caring for a patient. BWF’s Kara Wagner describes potential obstacles and ways to overcome them.

If you work in healthcare, you likely have been the recipient of a call from a donor looking for help. The donor might be asking for help scheduling an appointment (often seeking a slot sooner than what the donor could get on their own), securing a private room, assisting a friend or family member in a medical crisis, or smoothing out a challenging healthcare experience. These requests raise a host of ethical and logistical challenges. Forces in society and the healthcare industry are shaping contemporary views of facilitated access programs. From healthcare equity to labor shortages to burnout, difficult times put more pressure on philanthropy to deliver.

Great stewardship is important throughout the year, but February is a particularly good time to reach out and share some love with your major donors. Whether you work at a major university or in a health care system or in a small, all-volunteer shop, every organization can give their donors warm fuzzies with a few simple tips.