Insights That Matter

Connecting research and data with analysis and innovative ideas is what we do.

Connecting research and data with analysis and innovative ideas is what we do.

Client Spotlights

Massachusetts General Hospital

Massachusetts General Hospital

MGH turned to BWF to examine production, highlight unrealized bright spots in the constituent pool, and run “worst case” fundraising impact and growth potential scenarios.

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Utica University

Utica University

Leadership at Utica University wanted to help gift officers better understand their role as brand ambassadors and build their communications skills in fundraising.

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Thought Leadership

Why Predictive AI in Fundraising Works Best with Human + Machine Collaboration

In today’s evolving philanthropic landscape, predictive AI has emerged as one of the most powerful opportunities to provide both scale and focus in fundraising. From predicting donor behavior to prioritizing outreach, from suggesting next-best-action to creating business simulations that align with a changing world, AI can transform how organizations build and sustain relationships with their supporters. Here are three key reasons why predictive AI is most effective when it can amplify human expertise and design thinking.

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This image shows a stethoscope on a desk in front of a healthcare professional.

Healthcare Fundraising: The 2025 Playbook for an Enhanced Experience

Healthcare fundraising is essential to continue delivering a high level of care and resources to your patients and community members. In this guide, we’ll cover strategies to improve your healthcare fundraising approach, better connect with donors, and serve your community more effectively.

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Back to the Future: Executive Decision-Making in the Age of Business Intelligence

As leaders, the question isn’t whether you want better outcomes, it’s whether your current approach to decision-making is built to deliver them. The future of your organization’s philanthropic success depends less on your technology and more on your ability to make consistently better decisions. And that is where data science and business intelligence come in.

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