We’re in a moment when the old annual giving playbook is breaking. If you lean too heavily on the strategies of old, you risk missing the signals and the donors telling you where the market is going. This digital white paper guides you through how to lead in an evolving fundraising landscape—with data, strategy, and integrity.
At BWF, we’ve partnered with institutions across the globe that are rewriting this story and not accepting this trend as inevitable. Their secret? Strategic investments in engagement, modern digital approaches, and an unapologetic belief in the long-term power of everyday donors.
It’s a brand-new world in many ways. Today, we quickly go from the novel to the mundane (remember hashtags?) and ubiquitous (think AI, digital wallets). And communicating effectively with donors now requires an updated toolkit and both a different mindset and a new skillset. In this white paper, we’ll examine these trends and identify ways for you to embrace them.
Part 2 in this series will delve deeper into how these patterns not only shed light on what motivates donors but also highlight the various influences that can impact their decision making process.
Part 1 in this series takes a deep dive into donor motivations and how an understanding of what inspires a donor to support a healthcare organization can help inform the development of strategies more likely to positively influence identification, engagement, and solicitation outcomes.
Navigating the evolving philanthropic terrain is imperative for organizations to recalibrate their focus. Investing in base-level giving is not merely a tactic for immediate gains but a strategic imperative for pipeline development. BWF looked at a data set from 12 different colleges and universities to uncover trends and provide evidence to support investment in the donor pipeline. This whitepaper discusses key takeaways and recommendations for your organization.
Are you ready for a strategic plan? Strategic plans are incredibly valuable tools, particularly for nonprofit organizations that are always trying to balance meeting the needs of those they serve with often increasingly fewer resources. BWF’s Tracey Storey dives into the questions you should ask yourself as you consider undertaking a strategic planning process.
One of the most trending topics in fundraising in recent years is the rise of Donor Experience offices. What are charities doing to up their game for the benefit of donors? What are the factors that influence donor retention? This white paper explores the importance of these programs and provides insights for those crafting their own programs.
Our newest white paper, Blending Data Governance and Constituent Engagement to Build an Inclusive Database, approaches this topic in-depth and concentrates on leveraging the union of data governance and constituent engagement to achieve data inclusivity for your organization.
