Modern Campaign Planning: Insights & Impact
BWF’s newly released book “Modern Campaign Planning: Insights & Impact” provides an expansive look into modern fundraising campaigns—what’s changed, how to maximize success, and how to achieve long-term impact.
One of the nation’s leading children’s hospitals was looking to elevate its year-end fundraising campaign. The annual giving team wanted to grow year-end fundraising and build a pipeline of future supporters. To do that, the team sought a partner that could provide digital marketing counsel and implementation services.
Inappropriate scope and unsustainable workloads are common challenges faced by our field. Excuses for scope creep abound, and it’s undeniably challenging to reverse course once the precedent has been established. Here are three steps to help you focus on the primary goal, prioritize the highest-impact work that leverages prospect development’s unique skills, and minimize scope creep.Read More
Much has already changed in the world of content marketing around the use of generative AI even in the last few months. The pace of change is, if anything, accelerating. These four steps will help you prepare for this inevitable wave of change if you are a nonprofit, college, university, or healthcare foundation communications office in 2024 and beyond.Read More
Your alumni sustain your university by donating and volunteering, so it’s vital to make sure they feel engaged in your community and appreciated for their contributions. Whether you do this […]Read More
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