Bentz Whaley Flessner

Best practices, strategies, and tips for fundraising.

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BWF PinPoints: Transparency in Nonprofit Digital Marketing

For anyone who stays current with industry news, the principle of transparency has received a lot of attention lately. From Ray Dalio’s philosophy of “radical transparency”, which he discusses in his book, Principles, to Stanford University’s recent research into “Fairness, Accountability, and the Transparency of Algorithms”, industry leaders are taking notice and challenging proprietary black […]

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BWF PinPoints: Transparency in Analytics

For anyone who stays current with industry news, the principle of transparency has received a lot of attention lately. From Ray Dalio’s philosophy of “radical transparency”, which he discusses in his book, Principles, to Stanford University’s recent research into “Fairness, Accountability, and the Transparency of Algorithms”, industry leaders are taking notice and challenging proprietary black […]

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BWF Client Advisory: Giving USA 2019—The Numbers and the Story Behind Them

For many fundraisers, the release of the Giving USA report is met with the same level of excitement as the Super Bowl.  Months of buildup, anticipation, and drama culminate in one defining moment that brings to life the best of what our field has to offer.  Of course, the advertising is less enthralling and none […]

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BWF is Moving

We are pleased to announce the new headquarters for Bentz Whaley Flessner (BWF). Our continued and expanding focus on strong client partnerships and experiences made finding an office that supported a world-class team a priority. BWF’s new, state-of-the-art workspace will accommodate a growing team, while utilizing the facility to leverage technology and collaboration tools to support our […]

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Stewarding Donors with Dementia

Dementia currently affects more than 5.5 million people in the U.S., and this number is expected to double to approximately 16 million people in 30 years. This intersection between a growing population and donor demographic greatly emphasizes why all nonprofit organizations must become better aware of the ways in which their reputation, legal standing, and […]

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Women Give 2019: Generosity Links Women Across Race and Ethnicity

Women Give is an annual report from the Women’s Philanthropy Institute at Indiana University. This year’s study, Women Give 2019: Gender and Giving Across Communities of Color, examines the intersection of race, gender and giving, and asks how we can attend to this intersection in order to better serve our communities and shared futures. Read […]

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Bentz Whaley Flessner Announces Executive Transition

Minneapolis, MN, March 18, 2019—Bentz Whaley Flessner (BWF), global fundraising consultancy, has announced changes in its executive leadership team. Joshua Birkholz, 11-year principal, will succeed Bruce Flessner as the Firm’s CEO.  Flessner, company founder and principal, is stepping down from his role as CEO and leaving the Firm after 36 years of service. The BWF executive […]

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BWF Client Advisory: Five Important Findings for Community Hospital Fundraising

For a growing number of hospitals, particularly nonprofit community hospitals, philanthropy is considered a necessity. Philanthropy is no longer seen as only supporting added extras—it’s now a source of revenue that supports the overall care of patients. In many community hospitals across the country, philanthropy is part of the revenue mix and is part of […]

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BWF Client Advisory: Leveraging Internal Resources for Board Candidate Prospecting

What strategies do you use to identify, track, and vet potential board candidates? Board members are your top donors, your most vocal cheerleaders, and are fiduciarily responsible for your organization. Your organization needs sound practices in place to ensure you have a pipeline of philanthropic, committed, and enthusiastic volunteers. This advisory offers tips for each […]

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Volunteer Engagement

BWF Client Advisory: Small Shop Volunteer Engagement

Volunteers, especially in smaller nonprofit organizations, are an invaluable resource. Many of these small organizations are often run entirely by volunteers. According to Independent Sector, as of April 2018, “The updated value of a volunteer hour is the equivalent of $24.69, and 63 million Americans volunteered about 8 billion hours of their time, talent and […]

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