A fundraising campaign offers organizations the opportunity to showcase the mission and impact, outline the vision for the future, and invite stakeholders to invest in its future success. Times of economic uncertainty can upend the plans, timeline, goals, and case for support and lead to a change in long-term expectations and planning. Organizations currently in an active campaign or planning to launch a campaign can feel particularly vulnerable to achieving their ambitious goals. How our advancement offices pivot to these changing circumstances will impact how our organizations respond to the current situation and use the campaign to accelerate the strategic plans.
BWF consultants Shawn Vogen and Dennis Prescott offer strategies for advancement offices to consider for their own unique situation to remain focused, maintain momentum, and accelerate their ambitious plans.