BWF News
Minneapolis, Minn.—

BWF, the philanthropy trailblazer and innovator, is pleased to announce a new partnership with Heavy Content Studios. Heavy, a creative agency that helps brands with their marketing and advertising, has worked with higher education institutions to adapt to the evolving communication landscape, emphasizing best practices, creative marketing, and audience engagement.

“The collaboration with Heavy Content Studios expands BWF’s services in the areas of multimedia and digital communication and allows BWF to further diversify its communication services,“ says BWF President, Philanthropic Counsel, Mark Marshall. “The BWF and Heavy partnership is a win-win for our clients.”

BWF’s portfolio includes campaigns, campaign communications, strategic planning, messaging assessments, campaign theme development, marcom organizational assessments, donor relations, and stewardship communications. The partnership with Heavy means enhanced marketing and creative services for BWF clients. BWF, known for its expertise in communications that empower the donor experience, is complemented by Heavy’s creative approach. As a nimble, full-service strategic content studio, Heavy’s team of 35 strategists, designers, copywriters, editors, animators, and media experts create inspired content that fuels emotionally gripping campaigns that drive brand value and complement BWF’s strategic expertise.

“Heavy Content Studios is thrilled to be partnering with the philanthropic powerhouse of BWF,” says CEO Greg Ash. “We are excited to pair our team of industry veterans with BWF’s industry leading work. We believe our clients will quickly and easily realize the benefits of this strategic partnership, bringing the best of the best in higher education marketing together as one team.”

This new collaboration with Heavy Content Studios allows BWF to offer a broader range of multimedia and digital services, enabling BWF to stay agile in response to the dynamic communications landscape. The partnership focuses on promoting proactive and integrated marketing and communications strategies, adapting to the competitive marketplace of ideas, and involving internal constituencies, ensuring consistent and effective communication for higher education institutions and nonprofit organizations.

For more information, contact Allison Gannon.

About BWF
BWF is a mission-driven for-profit company serving the nonprofit sector, offering a comprehensive suite of solutions that ensures all nonprofit strategic, technical, and functional needs are met. Our mission is empowering nonprofits to achieve impact and imagine new possibilities. Structured yet agile services in the core areas of campaign and fundraising strategy, operations and technology, fundraising marketing and engagement, and enterprise strategic planning allow BWF to deliver on its mission. Clients include universities, health systems, arts & culture organizations, faith-based organizations, and NGOs throughout North America, Europe, Africa, Australia, and the Pacific Rim. As a truly comprehensive solutions provider, BWF has a team of consultants with extensive background and experience in every facet of philanthropy. For more information, please visit

About Heavy Content Studios
Heavy is a full-service agency made up of marketing and branding veterans with over 150 years of collective experience, creating emotional, gripping, and heart-stopping work that forges an emotional connection. We specialize in building content and dialogue with audiences, building brands, admissions marketing, and advancement campaigns for public higher-ed institutions (e.g., University of Florida, UCLA, University of Virginia) and private and faith-based colleges and universities (e.g., Notre Dame, Saint Joseph’s University, Seattle University, Saint Louis University). We have helped Power Five and mid-major collegiate athletic conferences establish a new voice (e.g., Atlantic-10, MAC-10, Big10). No matter the assignment, we focus on developing a compelling narrative with authentic and striking visuals that are strategically positioned for our clients’ audiences.