two women looking at a laptop at a stewardship meeting

Consuming Philanthropy: How Principal, Major, Mid-Level, and Base Donors Give Differently

The most productive and sustainable philanthropy programs maintain distinct yet deeply strategic approaches to fundraising by gift levels. Although level breakdowns vary by institution, the most common bands in mature programs include: Principal, Major, Mid-Level, and Base. Read more as BWF CEO Josh Birkholz shares his thoughts on the most effective approaches for each band of […]

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Bridging the Gap

5 Ideas for Engaging Next Gen Donors

When I think of the next generation of donors, I think of individuals who were raised in an on-demand culture and have been shaped by social media, mobile technology, a post 9/11 world, and a deep recession. They are self-starters, self-learners, and self-motivators. Universal connectivity, highly curated global information, on-demand video, and 24/7 news cycles […]

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fundraising comparison

How Does Your Nonprofit Compare? 5 Takeaways from the Major Gifts Fundraising Benchmark Study

5 Takeaways from the Major Gifts Fundraising Benchmark Study The 2017 Major Gifts Fundraising Benchmark Study was recently completed and released. For the study, over 600 nonprofit organizations in a variety of sectors from the U.S. and Canada were polled in early 2017. This study was sponsored by the Association of Philanthropic Counsel, funded by […]

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talent management

5 Ways to Curb Even the Highest Philanthropy Turnover

What’s Wrong with Healthcare Philanthropy: Addressing the Issue of Fundraiser Turnover Did you know that the average tenure for a fundraiser in the healthcare sector is about 15-16 months? Surveys show, people start thinking about leaving within 3-4 months in a new position. Turnover in fundraising is costly for an organization – costs could exceed […]

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Discovery Visit

Three Keys to Successful Philanthropy Discovery Visits

Discovery visits – a tedious and often a dreaded task for major gift officers. Most fundraising professionals realize this necessity but often do it reluctantly.  These visits are valuable for focusing your work, increasing philanthropic support, and can be personally rewarding. Building your donor pipeline –prospect identification is how the pipeline gets filled. Identification comes from […]

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Client Advisory – Should “How America Gives” Change Your Strategy?

Originally published October 22, 2014 The Chronicle of Philanthropy recently released its annual “How America Gives” report, which outlines how U.S. philanthropy has changed from 2006 to 2012. Sourced from IRS data, the report highlights the continued impact of the Great Recession on giving. While the total amount given by Americans in general increased, the […]

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