The most productive and sustainable philanthropy programs maintain distinct yet deeply strategic approaches to fundraising by gift levels. Although level breakdowns vary by institution, the most common bands in mature programs include: Principal, Major, Mid-Level, and Base. Read more as BWF CEO Josh Birkholz shares his thoughts on the most effective approaches for each band of […]
Consultants: Allison Gannon | Barett T. Christensen
BWF offers strategic fundraising services for nonprofits to invest their fiscal year-end dollars.
Stefanie is one of the best salespeople I’ve ever met. She earns bonuses for her productivity and is often asked by the company she serves to lead trainings of new salespeople. She is persistent, provides great customer service, and believes in the company and the products they sell. But what makes her a superstar sales […]
When I think of the next generation of donors, I think of individuals who were raised in an on-demand culture and have been shaped by social media, mobile technology, a post 9/11 world, and a deep recession. They are self-starters, self-learners, and self-motivators. Universal connectivity, highly curated global information, on-demand video, and 24/7 news cycles […]
Women make up 45 percent of American millionaires. In 2013, an estimated 60 percent of high-net-worth women made their own fortunes, and some estimates put as many as two-thirds of all wealth in the U.S. will be controlled by women by the year 2030. Women’s influence in philanthropy continues to change. Did you know that […]
5 Takeaways from the Major Gifts Fundraising Benchmark Study The 2017 Major Gifts Fundraising Benchmark Study was recently completed and released. For the study, over 600 nonprofit organizations in a variety of sectors from the U.S. and Canada were polled in early 2017. This study was sponsored by the Association of Philanthropic Counsel, funded by […]
What’s Wrong with Healthcare Philanthropy: Addressing the Issue of Fundraiser Turnover Did you know that the average tenure for a fundraiser in the healthcare sector is about 15-16 months? Surveys show, people start thinking about leaving within 3-4 months in a new position. Turnover in fundraising is costly for an organization – costs could exceed […]
Discovery visits – a tedious and often a dreaded task for major gift officers. Most fundraising professionals realize this necessity but often do it reluctantly. These visits are valuable for focusing your work, increasing philanthropic support, and can be personally rewarding. Building your donor pipeline –prospect identification is how the pipeline gets filled. Identification comes from […]
Institutions are increasing fundraising results through a focus on giving from individuals and family foundations.
3 strategies for maximizing your major gifts.
In this week’s advisory, BWF_social’s Justin Ware presents 3 ways to integrate social media in your major gift program for increased fundraising results.
Work smarter and not just harder in 2015 to secure transformation major outright and planned gifts.
Originally published October 22, 2014 The Chronicle of Philanthropy recently released its annual “How America Gives” report, which outlines how U.S. philanthropy has changed from 2006 to 2012. Sourced from IRS data, the report highlights the continued impact of the Great Recession on giving. While the total amount given by Americans in general increased, the […]
As mega donors become increasingly savvy and strategic, we are seeing a strong trend in favor of cross-discipline and multiple-unit giving. For 2013, such gifts accounted for the largest portion of gifts given at the $50M+ level: 44 percent. And this trend continues. Of $10M+ gifts to higher education so far in 2014, 38 percent have gone towards […]