differentiation

Using Analytics to Uncover the Personas within your Constituency

Today nonprofits of every mission and size continue to leverage analytics to inform individual constituent persona behavior, predict outcomes of campaigns, and assess program performance. The benefit of fundraising analytics for them is foundational: apply individual-level insights to large populations. Any fundraiser could filter through a list of 100 known names and identify top prospects, […]

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integrated analytics

Integrated Analytics Drives Success

BWF Insight launched our 8th annual survey of the fundraising analytics community in May 2017. We sought to discover the trends in analytics methodology, applications, and tools popular with today’s analysts, paying special attention to the impact across the industry. We received responses from across the United States, Canada, and Europe from data practitioners working […]

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The Forbes Nonprofit Council shares 5 ways to maximize your data insights

BWF’s 7th annual survey of the fundraising analytics community found that the role of data analytics in fundraising is evolving. Successful shops are investing in more sophisticated tools and methodologies, and leadership is a growing consumer of data-driven insights. Data analysts see this as an opportunity to further develop their own skills and expand their knowledge base […]

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Abacus

Analytics: Not Just for Prospecting

A great evolution in the application of data science to development that is taking place. Analytics is a catalyst of a broader transformation in the core business model of fundraising, providing insight into the operating methodology, practical applications for increasing return on investment, and perspective on the relative benefits of organizational modification.

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collaboration

Kaggle and Collaboration

Last week I went to an interesting Meetup session called, “What Kaggle Learned from 2+ million models?” hosted by the Statistical Programming DC group and Data Science DC group.  Anthony Goldbloom, the CEO and Co-Founder of Kaggle spoke about some interesting  data projects that Kaggle had facilitated, how competition results are used, and discussed methods used to win […]

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Predictive Modeling

BWF Client Advisory – Prospecting at the Speed of Philanthropy

Predictive modeling, the process of using data patterns to predict future activity, is well established in fundraising for identifying prospects, prioritizing portfolios, and increasing return on annual giving investments. However, for many organizations, these likelihood indicators remain static for many years despite the dynamic nature of donor relationships. Now, it is within the reach of […]

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Big Data technology concept

Client Advisory – The Growing Impact of Fundraising Analytics

Bentz Whaley Flessner’s sixth annual survey of the fundraising analytics community reveals the expanded use and growing impact of analytics to support fundraising activity. Survey participants from across the United States, Canada, and Europe provided information on staffing, analytics applications, techniques being employed, and the overall impact analytics has on fundraising. Several of the key […]

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backcvr

BWF Points of Pratice – The Expansion of Fundraising Analytics

In this issue of Points of Practice, the Bentz Whaley Flessner analytics team presents results of its sixth annual survey of the fundraising analytics community. Results demonstrate the significant and positive impact of analytics across our industry, the maturation and continued development of the analytics professional, and a wider variety of the uses of analytics […]

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