The newest report from the Women’s Philanthropy Institute, Encouraging Giving to Women’s & Girls’ Causes: The Role of Social Norms, explores the intersection of social norms, gender, and charitable giving. This study analyzes how current giving behavior of others, future outlooks on giving, and gender affect donor behavior. The key findings that emerged from the […]
As the holiday memories fade and we start the new year, now is the perfect time to reflect on the past year and develop an action plan. It is time to go beyond just thanking donors and start engaging donors. There are many ways you can go beyond the standard acknowledgment letter to get personal […]
With a storied history including a top-20 national ranking in all-time victories, a top-10 national ranking in both all-time winning percentage and 20-win seasons, and ranking third in regular season conference titles behind perennial NCAA men’s basketball powers Kansas and Kentucky, Western Kentucky University is no stranger to post-season play. So perhaps it is expected […]
When planning a campaign, there are many questions institutions must ask of themselves. How much money should we realistically be trying to raise, and over what period of time? Do we have a strong enough case for support? Do we have enough prospects at each level on the gift pyramid? Do we have strong enough internal and external leadership? Do […]
Bentz Whaley Flessner presents key findings of the 2016 Fidelity Charitable Report.
3 strategies for maximizing your major gifts.
Donor stewardship is one of the most, if not the most, important activities a nonprofit does. Nonprofit Easy’s recent blog post, featuring input by BWF’s own Bond Lammey, offers a comprehensive list of tips for success and pitfalls to avoid related to thanking and recognizing your donors. Bond’s tip? Make sure you thank donors before […]
One of the most remarkable philanthropic developments this year, the Ice Bucket Challenge, has generated $113.3 million through over 3 million donors since late July. As with most viral campaigns, the challenge is nearing its end, but a new challenge arises for the ALS Association—how to transform one-time donors into loyal, ongoing supporters. Bentz Whaley […]
Originally published October 22, 2014 The Chronicle of Philanthropy recently released its annual “How America Gives” report, which outlines how U.S. philanthropy has changed from 2006 to 2012. Sourced from IRS data, the report highlights the continued impact of the Great Recession on giving. While the total amount given by Americans in general increased, the […]
Gaining a deeper understanding of donors who make mega gifts is increasingly important.This article discusses trends that may affect how high-net-worth individuals behave as donors and how these trends can impact the way donors should be stewarded.
Client Advisory – August 13, 2014 The fall semester is gearing up, and so are your opportunities to cultivate the next generation of donors—your students. Turning students’ attention to the importance of philanthropy can be challenging when they’re focused on academics and the cost of tuition. But there are ways to integrate the message of […]
For most of you, it’s a new year. As you’re settling back in after the July Fourth holiday, it’s time to think about how you are going to steward all of your FY14 donors. Now, of course, you’ve been thanking them all year long and you likely have a few things in place for the […]
As noted in last week’s Bentz Whaley Flessner client advisory, industry trends show that, although alumni gifts are growing in size, alumni participation is dropping each year. This trend presents opportunities to bridge the gap between annual gifts and major gifts by creating a group of dedicated individuals who support your organization through a mid-level […]
Where Fundraisers Go Wrong: Assuming Too Much When Making the Ask and Closing the Gift It’s the fundamental question of development: how does one ask an individual or entity to give a gift to an organization and its cause? Development officers and leadership alike regularly cite solicitation as a source of anxiety in their jobs, and […]
Why Are Infographics Important? As a society we have become more and more dependent on the rapid intake and comprehension of large quantities of information. Our donors and prospects expect to easily digest the data we send. Therefore, we must guard against overwhelming our audiences with information they cannot easily process. Otherwise, we risk disinterest […]