Donor Journies

BWF Client Advisory: From Actions to Journeys—Seeing the World as Our Constituents Do

The past 10 years have seen an incredible advancement in analytics to support fundraising and engagement. Organizations of every mission and scale have created greater insight into who may give and how. Most analytics strategies, however, are constituent-focused and nearly entirely attentive to a single moment or outcome. This makes sense—it is a strong position […]

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Bridging the Gap

5 Ideas for Engaging Next Gen Donors

When I think of the next generation of donors, I think of individuals who were raised in an on-demand culture and have been shaped by social media, mobile technology, a post 9/11 world, and a deep recession. They are self-starters, self-learners, and self-motivators. Universal connectivity, highly curated global information, on-demand video, and 24/7 news cycles […]

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Healthcare Fundraising

Why and How to Engage Women Donors

Women make up 45 percent of American millionaires. In 2013, an estimated 60 percent of high-net-worth women made their own fortunes, and some estimates put as many as two-thirds of all wealth in the U.S. will be controlled by women by the year 2030. Women’s influence in philanthropy continues to change. Did you know that […]

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Donor Relations

Growing Relationship Management: Checks and Balances to Ensure Success

  Growing Relationship Management: Checks and Balances to Ensure Success In a recent blog post, BWF Managing Associate, Bond Lammey, wrote about the value of establishing a relationship management policy. The relationship between a robust major gift program and an effective relationship management system has long been viewed as closely correlated. The challenge often isn’t establishing a […]

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Client Advisory – Looking Back on a Year of Mega Gifts

2013 was a year of momentous gift announcements and generous donors that resulted in numerous gifts of groundbreaking size donated to various nonprofit institutions across the nation. A recent look into this year’s mega gifts by the Chronicle of Philanthropy tallies the ten biggest publicly announced single gifts (the list includes 15 gifts due to ties in […]

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giving stats

Client Advisory – Beyond Giving Tuesday: How to Make New Donors Last

Last week, Tuesday, December 3, otherwise dubbed “Giving Tuesday,” rallied constituents via social media-driven initiatives to give and volunteer. In its second year, Giving Tuesday saw notable growth in giving with over 10,000 nonprofit participants and $21 million in online donations. Additionally, promotions by nonprofit and government representatives and celebrities catapulted the day to a […]

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Client Advisory – IRA Charitable Rollover Opportunies: Are You Prepared for the Conversation?

Development professionals dedicate a lot of effort to understanding individual donors and their motivations for giving to organizations. It is important to consider the mechanics of how these gifts are made and to stay current with charitable giving vehicles to allow for better conversations with donors. At the moment, the buzz is around IRA Charitable […]

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