News and Resources

From "Science Project" to Real Value

From "Science Project" to Real Value

Forbes contributor Jason Bloomberg recently wrote about big data themes emerging from the Strata+Hadoop World conference, held at the end of September in New York. The conference bills itself as a deep dive into emerging techniques and technologies between cutting...

NFL Data Visualization

NFL Data Visualization

Love football and the NFL? What about data visualization? Check out a map that shows NFL fans across the country. There are a couple interesting teams that span huge, different sections of the country (Dallas, Pittsburgh) and also teams that dominate particular...

New Tricks Used to Follow Digital Footprint in Browsers

New Tricks Used to Follow Digital Footprint in Browsers

Chances are you know you’re being tracked online. Most of us are at the point where we’re not surprised when an ad for something we searched for on one site appears on the next site we visit. We know that many pages (yes, this one you’re reading, too) drop cookies and...

Analytics: Not Just for Prospecting

Analytics: Not Just for Prospecting

A great evolution in the application of data science to development that is taking place. Analytics is a catalyst of a broader transformation in the core business model of fundraising, providing insight into the operating methodology, practical applications for increasing return on investment, and perspective on the relative benefits of organizational modification.

Introducing BWF Insight

Introducing BWF Insight

Bentz Whaley Flessner is pleased to announce a new consolidated division providing services in prospect development and analytics—BWF Insight. After ten years of success, BWF is retiring the name of its analytics practice, Donorcast, and combining forces with its...

Metrics That Really Work

Metrics That Really Work

After many years of analyzing nonprofits going into campaigns, we’ve seen three primary drivers for achieving substantial increases in production. Simply put these are who we see, how we see them, and who sees them. In other words portfolio composition for the...

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