BWF Insight launched our 8th annual survey of the fundraising analytics community in May 2017. We sought to discover the trends in analytics methodology, applications, and tools popular with today’s analysts, paying special attention to the impact across the industry. We received responses from across the United States, Canada, and Europe from data practitioners working at organizations representing every sector in the industry, and raising a wide spectrum of funds annually.
From the responses it is clear that fundraising analytics continues to move from a niche segment to an integral component of all fundraising programs, and analytics practitioners serve as hubs of data-sharing and insight to an unprecedented degree. Download in the infographic and white paper to see what you had to say.