Platform Fundraising

Platform Fundraising is Here: Are You Ready for It?

Josh Birkholz, principal at Bentz Whaley Flessner, recently wrote an interesting article articulating our firm’s vision and predictions for platform fundraising. Here is a short excerpt. “Today, it feels similar to the early 1980s of prospect research and the early 2000s of analytics. However, the scattered, under invested new reality is the world of platform […]

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Digital Major Gift Lead Generation

How To Use Social Media to Find New Major Gift Prospects

Social Database Prospecting Social Networks have been collecting and purchasing massive amounts of data in the past three years. This data is now available for organizations to mine and build custom audiences for cultivation purposes. The files include wealth, affinity, and giving information. This is exactly the kind of data that is useful in finding […]

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Digital Major Gift Lead Generation

Digital Major Gift Lead Generation

CASE STUDY 1 Background A southern, top-tier research university was approaching the end of a $1+ billion dollar campaign when they had the opportunity to relocate their medical school as part of a new municipal redevelopment plan. Their top donors were already committed to the existing campaign priorities, and they needed a creative solution to […]

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social media fundraising

The 1.5 Million Wealthy Women of Facebook

At Bentz Whaley Flessner, we offer a suite of services including digital strategy development. As part of the strategy development process, we analyze, craft, and build targeted audiences for cultivation purposes. One audience and strategy that has been of interest to our clients is finding and delivering targeted messaging to high-net-worth constituents on Facebook. Recently, […]

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digital fundraising strategy

How Social Media Accelerates Fundraising through Digital Relationship Building

In this month’s Points of Practice, read how digital and social technologies can help take your organization to the next level and allow you to share your mission in ways that are beyond past generations’ wildest imaginations. Where past generations influenced their neighbors and their town, today’s generation has the power through the Internet and […]

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connections

Guidance For Digital and Social Fundraising in 2017

Introductions First Hello, fellow fundraising professional. My name is Barett Christensen, recently hired Senior Associate at Bentz Whaley Flessner. If you will humor me, before we get to the predictions for 2017, it seems a brief introduction may be in order. For the last three years, I have been fully focused on building the country’s […]

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