In this issue of Points of Practice, Bentz Whaley Flessner outlines strategies for building meaningful relationships to and through the point of solicitation as well as for integrating a well-paced execution of key interactions. The article addresses what can often represent hurdles in the moves management process.
We all know what amount of production is theoretically possible for a prospect research shop. However, the theoretical often breaks down once real-life circumstances are considered. What factors should we look to, then, to establish prospect research metrics? This article outlines some different ways to think about metrics for your prospect research shop, regardless of size.
Integrated efforts toward managing the flow of prospects through the pipeline continue to evolve at a rapid pace. Read Bond Lammey’s and Josh Birkholz’s COAST strategy for communicating prospect development data with the intent to pursuade at https://www.nxtbook.com/nxtbooks/afp/ap_2014spring/#/56.