Analytics

Data science for the business of fundraising.

integrated analytics

Integrated Analytics Drives Success

BWF Insight launched our 8th annual survey of the fundraising analytics community in May 2017. We sought to discover the trends in analytics methodology, applications, and tools popular with today’s analysts, paying special attention to the impact across the industry. We received responses from across the United States, Canada, and Europe from data practitioners working […]

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Data Analytics Implementation Across Industries

Many nonprofit fundraising shops have long since recognized the value and power of their own internal datasets. Good leaders know that evaluating and analyzing our data leads to important insights that inform our decision making and goal setting processes. A common sticking point in fully realizing this value, however, and in the adoption and integration of […]

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data conversion

Working with Data in R – Part I: Basics

What is R? R is an extremely powerful statistical & data analysis tool that can help you do your work more efficiently, enable you to perform advanced analyses for a large number of applications, and the new skills will impress your boss and colleagues! R is already widely-used in academic and business circles, and is […]

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The Forbes Nonprofit Council shares 5 ways to maximize your data insights

BWF’s 7th annual survey of the fundraising analytics community found that the role of data analytics in fundraising is evolving. Successful shops are investing in more sophisticated tools and methodologies, and leadership is a growing consumer of data-driven insights. Data analysts see this as an opportunity to further develop their own skills and expand their knowledge base […]

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Can Machine Learning Crack This 4,000-Year-Old Mystery?

Be sure to check out this fascinating article about some cutting edge machine learning being used to decode the language used by the 4,000-year-old Indus Valley Civilization! For more than a century, thousands of examples of Indus “seals” – small tablets with a few symbols accompanied by some sort of animal – have been found […]

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Comparing Visualizations

How data is visually displayed can impact the understanding of trends and patterns and can help viewers retain information. Here is a blog post from Data Science Central on comparing visualizations using different tools such as SPSS, R, Tableau, and a few others.  What tools are you using for your visualizations and helping your audiences understand […]

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Finding The Wealthy With Social Media

A Case Study: What nonprofits can learn about wealth targeting from selling investment real estate on Facebook. I feel strongly about the power of the tools and strategies available today to savvy digital marketers. To put myself to the test, I decided that I would drink my own medicine and attempt to sell my home […]

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Analysis: Pivot tables

I have been playing around with the pivot_table function in the Python package, pandas.  The reason for this is because I was using groupby and wanted to see the difference in functionality and how it could impact my work. Using the pivot_table function is a lot like PivotTables that you may have used or seen in […]

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