Bentz Whaley Flessner

Tag Archives: Social Media

Schools Use Free Online Courses to Engage Alumni Beyond a cost-reducing measure, can Massive Open Online Courses (MOOCs) be a tool for alumni engagement? This article explores the potential for MOOCs to add value for alumni both as learners and facilitators. Referenced in the article is Harvard’s  The Ancient Greek Hero course, in which 80 alumni served […]

Google wants to help people learn more about charities. The technology giant is testing a new mobile application, One Today, that highlights a new nonprofit everyday and allows people to contribute $1 to any group that captures their interest. They can also share projects with their friends via social media and match the $1 gifts people in [...]

Cameron Lownie went online just before midnight April 22 to check the fundraising page he’d started for a colleague seriously hurt in the Boston bombings. The latest donation: $15,000 from an anonymous donor. “I was just absolutely floored that someone would do that without even putting their name next to it,” said Lownie, whose page [...]

The sums charities raised online last year grew 21 percent compared with 2011 totals, and the number of Internet donations they received climbed 20 percent, according to a new report that analyzes online fundraising and advocacy at 55 charities. The 2013 eNonprofit Benchmarks Study was published by M+R Strategic Services, a fundraising and advocacy consulting company, and [...]

This year the Unicef Tap Project is harnessing social media in a big way to raise funds for clean water for children worldwide. Droga5, the New York-based advertising agency that has worked to develop the Unicef Tap Project since it was introduced in 2007, has created a special Facebook app that lets users make a [...]

Online giving soared 13.7 percent amid a 3.6-percent spike in overall giving during this past January compared with the same time period in 2012, according to the latest Blackbaud Index. The Charleston, S.C. fundraising and software firm tracks more than 3,000 organizations monthly that use its software, making up about $8 billion in annual charitable [...]

Did you see this amazing New York Times story of manuscripts and other Timbuktu artifacts being stored away for protection? (click here, but may be subscription-based) While the circumstances there are dramatically more dramatic than any development shop, I was moved by the care in handling these materials. And, at the risk of seeming glib, […]

Columbia University recently raised $6.8 million in just 24 hours. Nearly all of the gifts came in online. While such a massive amount raised online in such a short time frame is incredible, it’s not necessarily surprising when you consider the tactics used. First, Columbia knew that to have a successful campaign, they would need [...]

This month has focused on Business Intelligence, the process of gathering all your organization knows (typically through a centralized database and a cool data visualization tool, etc.) and improving your analysis and decision making. A key component to great BI is how to get at all of the data relevant to your constituents–bio-demographic, giving, activities, and, […]

Columbia University raised $6.9-million, most of it online and in 24 hours, by running a contest to see which of its 16 schools could produce the most money for the institution’s annual fund. Giving Day, held in October, was the brainchild of CloEve Demmer, director of Columbia’s annual fund. Ms. Demmer says she got the [...]