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Over the years, while being involved with comprehensive campaigns and also running marathons, I have been struck by similarities between the two. Comprehensive campaigns often last six, seven, eight years. Marathons are 26.2 miles long. Campaign success is usually evaluated by reaching – even exceeding – an overall dollar goal. Marathons, by achieving a target finishing [...]
Philanthropic institutions will rebound from the economic downturn using concepts such strategic partnerships, data mining and analytics, and best practices.
Campaigns of today are resembling campaigns of the past with a focus on facilities.
In early 2007, Bentz Whaley Flessner was retained to assist Arkansas Children’s Hospital with preparing the hospital and the foundation for its upcoming nine-figure centennial campaign which will address initiatives to improve access and delivery of pediatric healthcare across the state.
Bentz Whaley Flessner’s Fall 2009 Client Advisory discusses why it is important to campaign now, the impact of the economy, and keys to fundraising success. Author M. Bruce Dreon introduces a new four-step campaign model that fits the economic and philanthropic reality of the times.
Too many development shops are focused on where the economy is now. Last fall Bentz Whaley Flessner looked at where the economy was going to be and advised clients that budgets and gift levels would be difficult in the quarters ahead. We shared our insight in client advisories, spoke at conferences around the continent, and developed new campaign and annual giving strategies to help clients handle the toughest economy in a generation.
In this expanded issue of the Occasional Papers, read how the economy, elections, and the rise of energy costs will affect your fundraising agenda in the lead article, “A Restless Time for Philanthropy,” by Bruce W. Flessner.
It is planning time! In many development shops leaders have accelerated planning to get a jump on the fiscal year, but for most, annual planning takes place around the turn of the year. The prevalence of the exercise we know as planning suggests that it is beneficial, yet the groans that greet the announcement of a planning process suggest that many are not convinced of its value or are unsure how go about it. How can we determine what makes for good planning?
