Recession Means Fund Raisers Have to Re-Assess Each Donor's Wealth

The recession is keeping the fund raisers who conduct research on potential donors busy. Profiles are based on information about potential donors, such as the value of their homes, their stock holdings, and their charitable giving, all of which are likely to be down.

Full text article by Nicole Wallace is available via The Chronicle of Philanthropy, 8.18.09.