Posts from the DonorCast blog.
The direct mail program at Children’s Mercy Hospitals and Clinics in Kansas City has been raising more money and is costing the hospital less to implement. Why? Because David Logan‘s annual fund team has been paying attention to the numbers and usi…
1. Identify Prospects Anyone working in major gift development realizes, despite all the benefits, wealth screening has its limitations. Most wealth data is not public information, matching is never perfect, and being wealthy alone does not make one a…
To Join the Online Briefing: click HERE Entry Code: strategyPerhaps e.e. cummings best described the prevailing approach to fundraising strategy in Seeker of Truth. But sometimes what is common is not what is best. To celebrate Analytics month at Ben…
To Join the Online Briefing: click HERE Entry Code: strategyPerhaps e.e. cummings best described the prevailing approach to fundraising strategy in Seeker of Truth. But sometimes what is common is not what is best. To celebrate Analytics month at Ben…
Kate Chamberlin was telling me about the program for this year’s APRA’s analytics symposium. It sounds really cool. I especially like the section of case studies they’ve lined up. Several great institutions will be highlighting aspects of the…