Alumni Relations

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Bentz Whaley Flessner understands that your alumni are a valued and important constituency—volunteers, goodwill ambassadors, and donors. We can help your institution make the best use of its people, programs, and systems and to use alumni relations best practices to forge strong and productive alumni relationships - important building blocks towards increased philanthropy. Our areas of expertise include:

• Alumni relations planning and leadership: We work with you, your alumni board, and key alumni leaders to gain consensus on a vision and productive roles for alumni in the life of your college or university, how to take this vision and create strategic objectives to focus the work of alumni relations staff, alumni volunteers, and others, and how to create metrics to track and evaluate success.

• Alumni Relations Staffing: We analyze your institution’s alumni relations staff size, structure, assignments, and capabilities, and then create recommendations to help ensure the right alumni relations staff are doing the right tasks in support of your alumni relations strategic objectives. We partner with you to create alumni relations metrics to measure and evaluate success.

• Alumni programs, services, and events: We will use our innovative analytical tools and survey techniques to help you evaluate alumni relations programs and activities against their intended purposes and outcomes. Based on best practices, we recommend concrete ways to enhance alumni relations programs to achieve improved results.

• Information Systems: We evaluate how effectively you are using your electronic information systems in support of your alumni relations programs and activities, including using information in your database to track and evaluate progress against alumni relations strategic objectives.

We carefully study your past efforts, current alumni relations programs, and future objectives. We look for strengths upon which to build and opportunities to enhance alumni relations results. We then offer you customized strategies for short-term and long-term alumni relations success.